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Latino Daily News

Wednesday July 20, 2011

Selena Gómez to Compete in Perfume Business With Bieber!

Selena Gómez to Compete in Perfume Business With Bieber!

Photo: Selena Gomez to compete with Bieber in Perfume world

Click Here to Enlarge Photo

The 18 year-old singer/actress perfume line will hit shelves next year.

Selena gómez has signed a deal with “Adrenalina,” an “extreme sports and adventure themed lifestyle brand” for a fragrance deal.

“We are incredibly enthused to be working with Ms. Gomez and will reveal more details pertaining to the fragrance as we get closer to the launch date,” said Ilia Lekach, chairman and C.E.O. of Adrenalina.

Selena’s boyfriend, Justin Bieber’s own scent for women “Someday,” is likely going to become the best selling fragrance of the year.

“I’ve been working on my fragrance for almost a year now,” she told E! Online. “I’m excited, [because] it’s something I’m interested in … I’m already doing the whole process of smelling things and designing it and the campaign and everything, so it’ll be fun.”


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