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Latino Daily News

Sunday June 27, 2010

Christian Broadcasting Network and Hispanic National Assoc. of Evangelicals Establish Partnership

America’s largest Hispanic Christian Organization, The National Hispanic Christian Leadership Conference (NHCLC), announced a strategic partnership with the Christian Broadcasting Network (CBN) for the purpose of providing inspirational television programs for the 47 million strong Hispanic American community.

“CBN is already reaching millions through their worldwide television programming. This partnership will ensure exponential growth in CBN’s reach to Hispanics in the U.S.,” explained Dr. Nick Garza, COO for the Hispanic Association of Evangelicals.  The partnership will forge a relationship identifying CBN as Senior Media Partner of Hispanic NAE & its 25,434 member churches. “As a result of this partnership, the Latino Church will be resourced with a vision-enhancing experience, in addition to programming that will edify the community in authentic ways,” stated Dr. Jesse Miranda, Chief Executive Officer of NHCLC.

CBN’s Spanish flagship program, Club 700 Hoy, airs weekly throughout Iberoamerica and the US while maintaining a faithful international following for more than 40 years and in as many as 25 Latino countries. Worldwide, CBN international programming can be seen by more than 2 billion people.

CBN also offers a digital platform with an array of Spanish language programs for all ages. Their free Spanish IPTV channel , http://www.CBNespanol.tv , features original CBN productions and programs from different Latin American countries. CBNespanol.tv also offers video on demand of its most popular programs such as Vida Dura, Mundo Cristiano and Club 700 Hoy seen daily at 12:30pm.

“We are so excited about the partnership with NHCLC because they will let people know about the great inspirational media products that CBN has for helping Hispanic families worldwide,” commented Sandra Smith, Director of Programming for CBN International.  “At CBN we share the call with the NHCLC to fulfill the Great Commission using the power of media. We have the tremendous honor to provide these programs that serve as a redemptive voice and a powerful mechanism for reconciliation and transformation in every area of the Hispanic USA lifestyle. Our partnership with the NHCLC demonstrates unity of purpose in the body of Christ and a strong commitment to serving Hispanic USA in the most targeted areas of need,” stated Sandra Anderson, Director of Marketing for CBN Latin America.

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