A new generation has emerged in America parallel to the Baby Boomers generation with the same impact on American Society and they are the Hispanic Youth of America. They yield the same socioeconomic power the Baby Boomers enjoyed. These young Hispanics believe in the American Dream and also acknowledge the discrimination the community faces.
A recent poll conducted by the Miami firm of Bendixen & Amandi and the Democracia USA reveals insights of the impact of these youngsters on American society. The poll reached 1,500 young Hispanics from 16-29 in April to ask them questions on identity, language, and attitudes about their place in American Society. The findings are startling:
- 500,000 Hispanics in the U.S. will turn 18 every year for the next 20 years—significally affecting the political and buying power of the country.
- 8 of every 10 young Hispanics were born in the U.S., 61% speak English and Spanish, and 35% say they speak mostly English.
- 91% of young Hispanics think that the U.S. is the land of opportunity, but 83% say discrimination is an important problem in their lives.
These numbers foreshadow the importance of young Hispanics in the coming years who are bicultural and bilingual in America. They will influence many aspects of American life and determine elections making them a very powerful constituency.