Sevilla soccer club is presenting fans with the possibility of buying a small square within the number on their favorite player’s jersey—for little under $35.
For a small fee, Sevilla fans can have their picture be one of many photos that compose the numbers on the back of the jersey of the player of their choice.
The idea came from a company called Playing 2. All fans have to do is go to its website, select the player they want to wear their photo and the exact spot on the number they want to appear for the entire season, and presto!
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