Photo: Latino Vote 2012
Both President Barack Obama and Republican candidate Mitt Romney have stressed the importance of the Latino vote and are releasing Spanish-language ads to prove it, the only difference is not only the message but the number of ads.
The Washington Post is reporting that President Obama is outspending Romney 7-to-1 buying those ads in key states like Colorado, Florida and Nevada. The Obama campaign has spent $3.5 million from May through last week with Romney spending about $500,000.
In addition, Obama’s super PAC’s are also spending millions on Spanish-language ads while Romney’s super PAC’s are not spending anything. Thus far the Romney campaign has produced 8 Spanish-language ads according to the Post analysis and feel that “no amount of TV commercials” will change how high the unemployment rate is for Latinos under Obama.