Photo: Music on Facebook
Rdio Becomes One of the First Music Services to Launch on Facebook Open Graph
Rdio (www.rdio.com), the unlimited, on-demand social music service from the creators of Skype, today announced it is one of the first music services to launch on Facebook’s new music platform. With the integration of Rdio on Facebook, Facebook users now have an additional and established platform to share their musical tastes with their friends, regardless of whether or not those friends have an Rdio account. The announcement took place today in San Francisco at f8, Facebook’s annual developer conference, during the unveiling of the company’s much anticipated music platform.
“Rdio, like Facebook, was built from the ground up as a social service so this integration is a natural fit for us,” said Drew Larner, Rdio CEO. “Music has always been a social experience and Rdio has built the best social music discovery service. By combining our social DNA with the expansive reach of the world’s largest social network, we’ve made it even easier for consumers to use Rdio to discover music and share it instantly with their Facebook friends.”
Each time an Rdio user plays a song, it shows up in their News Feed, Ticker, and Timeline, giving their friends instant access to what they are listening to. By simply connecting their Facebook account with Rdio, existing Rdio users can instantly play or pause a song on Rdio without ever leaving Facebook. For a Facebook user that is not an Rdio subscriber, clicking on a song automatically creates an Rdio account, but only after permission to connect Facebook and Rdio is given. The newly created account includes a free trial to Rdio Unlimited and doesn’t require any downloads or a credit card.
Building on today’s integration, Rdio will soon be launching free access to its music catalog without advertising. With Rdio’s free access, users will be able to listen to all of Rdio’s content (over 11 million songs and growing), including exclusives on the web. Importantly, it will further enhance the music experience on Facebook by making discovering and listening to music shared by your friends through Rdio completely frictionless.