Nickelodeon Latin America announced the start of production on GRACHI, the network’s fourth original telenovela which will be shot in Miami. The announcement was made today by Tatiana Rodriguez, Senior Vice President Programming and Creative Strategy for Nickelodeon Latin America.
The network’s latest undertaking will be shot on-set and on location in Miami. GRACHI will be produced in Spanish and customized to Portuguese for Nickelodeon Brazil and is slated to premiere on Nickelodeon Latin America during the 2nd quarter of 2011. In addition, the telenovela will be distributed in the in the Unites States, Latin America and Europe by Comarex.
Written by Venezuelan scriptwriter Mariela Romero—whose credits include La Mujer de la Vida, La Hija del Jardinero and Nickelodeon’s hugely popular telenovela Isa TKM, GRACHI is a story where fantasy meets reality creating a whimsical escape for kids that is magically marvelous.
The series, which will be produced using state-of-the-art high definition technology, follows GRACHI, a young girl who must learn to use her new-found magical powers all while coping with school, boys and growing up. Her rivalry with classmate Matilda for the affection of heart-throb Daniel sets the stage for a bewitching battle of spells that is sure to captivate viewers across the region.
GRACHI will premiere pan-regionally in the 2nd quarter of 2011 and will include 75, 1-hour episodes shot in high definition.