The American Heart Association’s (AHA) Go Red Por Tu Corazón is a bilingual heart-health movement for Latinas that is dedicated to raising awareness of heart disease – the No. 1 killer of Latina women. Go Red Por Tu Corazón promotes a heart-healthy lifestyle, through healthy eating and physical activity, building on Latinas strong ties to family and cultural traditions. As the sister cause of Go Red For Women, Go Red Por Tu Corazón has already inspired Hispanic women nationwide to begin to take care of their hearts.
In conjunction with the Por Tu Corazón campaign, there is National Wear Red Day, which is today. “Going Red” is as easy as putting on a red dress, a red tie, or a red dress pin. Showing others across the country you support the fight against heart disease in Hispanic women by wearing red and sharing with your social networks why you are wearing red.
Only 1 in 3 Hispanic women are aware that heart disease is the leading cause of death amongst them. This awareness and education campaign is part of AHA’s larger GoRedForWomen campaign, which connects millions of women of all ages and ethnicities to tangible resources to improve their heart’s health.