New Shoe Line for Celebrity Chef Aaron Sanchez
Posted: 13 April 2012 01:28 PM   [ Ignore ]  
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Celebrity chef, Aaron Sanchez, knows how to stay on his toes, comfortably.  Sanchez is the star of the Food Network series, “Heat Seekers,” and the author of two cookbooks.  In addition he is the owner of three restaurants in New York and Kansas, and now is the designer of a new kitchen friendly footwear line. 

The Chef Signature Series, by the brand MOZO, a division of Deckers Outdoor Corporation, will feature a Latin flare.  On one slip on shoe, Sanchez carefully selected red, green and white, the colors of the Mexican flag.

According to Sanchez website, he is the “son of celebrated Mexican cooking authority Zarela Martinez.”  He opened his first restaurant in 2001 called Paladar, a pan-Latin inspiration on the Lower East Side of New York.  In 2005 Sanchez was nominated by the James Bear Foundation as the “Rising Star Chef of the Year”.

In order to prepare for this new endeavor, Sanchez told http://www.wwd.com/footwear-news/people/aaron-sanchezs-good-taste-5848421?src=nl/FN/20120409” title=“Footwear News”]Footwear News[/url], that he approached the project as he would a new dish.  “I got to know all the elements of the shoes,” said Sanchez. “I’m interested in their composition and how this affects their performance.” Although these shoes are designed for kitchen and restaurant workers, they will appeal to others as well.  “They’re not [just] about a chef’s shoe,” he said. “They’re visually appealing to workers in hospitals and can be worn with a sport coat. They have a mainstream [everyday] life to them.”

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