Earlier this year, we shared a very special story – the story of Caine’s Arcade and the filmmaker, Nirvan Mullick , who presented Caine to the world.
In Mullick ‘s 11-minute short, he told the story of 9-year-old Caine who had created an entire arcade in his father’s auto parts store using cardboard boxes. Within weeks, days really, Mullick’s film about Caine received 7 million views, sparked a scholarship fund for Caine, and inspired many around the globe to create their very own cardboard creations.
Following the film, Mullick and others involved in the short’s creation, were able to form the Imagination Foundation along with a matching challenge grant from the Goldhirsh Foundation.
The Imagination Foundation started a Caine’s Arcade School Pilot Program, where over 100 schools in 9 countries used the film and cardboard arcade building to teach kids math, science, engineering, art, entrepreneurship, storytelling, creative thinking, and more.
To encourage a “world-wide celebration of play, creativity and community,” The Global Cardboard Challenge project was started.
Learn more about The Global Cardboard Challenge on October 6th (the 1-year anniversary of the flash mob that changed Caine’s life) and catch up a bit with Caine himself in the video here.
“The Idea is not only to give kids the tools to build the things that they can imagine,” Mullick said, “but to also to imagine the world that they can build.”